Character names can be used to create associations. This is something to work on long after you’ve solved your story problems. If you don’t know what I mean, start with Names, Part 1. If you’re past that, read on.
I’m at the base of a towering mountain. My tour guide stands before me, telling me about the beautiful lake 10 miles up the trail. It sounds perfect.
“I forgot my glasses, my compass, my map,” says the tour guide, “And I’ve also never been here before.”
Not so perfect.